Wednesday, June 2, 2010

FIFA FanFest 2010...

for the 3rd time.

During the Soccer World Cup Germany 2006, the FIFA Fan Fest was held for the first time, and it enabled 18 million people to attend the World Cup games by watching the matches through huge screens placed in focal points at the country. 18 million people is six times more people than the 12 stadiums where matches were played! Given this booming success, this year's FIFA authorities decided to extend the Festival to megacities such as Rio de Janeiro, Paris, Berlin, Rome, Sydney, and of course: Mexico City.
Some factors to select those cities were the popularity of soccer and the passion for this sport among the citizens of the potential host cities, the popularity of the place as a touristic destination and its cosmopolitan population, its demography and its experience on hosting top international competitions.
It is, therefore, the first time in the history of the FIFA World Cup that fans around the world will have the opportunity to experience the unique "experience of the FIFA World Cup" outside the WorldCup country. Iconic and central places for these transmissions have been chosen in each city, for instance, the Zocalo in Mexico City, the Gardens of Trocadero in Paris, the Tower Bridge in London, the Copacabana beach in Rio de Janeiro, Circus Maximum in Rome, Darling Harbour in Sydney and the Brandenburg Gate in Berlin. Mexico City, a touristic destination par excellence, Mexicans and foreigners seeking to enjoy the World Cup games can also know the city and its cultural offer within the framework of the celebrations of the centenary of the Mexican Revolution and the Bicentennial of Mexican Independence.
With the Zocalo dressed like a stadium, a giant screen and a premium sound and light show will mark the beginning of the transmission of the 64 games that promise to make an impact on attendees, since the main objective is to watch and feel as if people were watching the match live inside a real stadium. The advantages are that people will always have the best angles, zooming and repetitions with surround sound and there will be free access to the stadium, which will be enclosed to maintain security. Also, the Fan Fest FIFA International organizers, in conjunction with the Mexicana Soccer Federation (FMF) aim to provide a platform for African and South African cultures to be known at the host city of the Fan Fest as well as internationally. They will broadcast dance and cultural shows as well as domestic and foreign food to offer before and after games.

Mexico hosted the World Soccer Cup in 1986 and again in 1970. In 2010, thanks to technology, the World Cup is being played in South Africa but it also lives in Mexico.

• This will be an all-day-long broadcasting of the FIFA World Cup: from June 11 to July 11 from 6 am to 7 pm.

What you need to know:

• The FIFA Fan Fest International transmissions will exceed the 32 matches of the package signed by the two major Mexican TV networks.
• At the first edition of this festival, 80% of the information related to the match area came from the centers of the FIFA Fan Fest. It is intended that the South African world is just as important.
• Although South Africa is home to the WorldCup,this country will also host the Fan Fest in order to bring together South Africans from different social conditions as well as visitors who could not attend the soccer games.

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